Hi! I am mamaearth’s moisturizing baby soap bar. I gently cleanse, moisturize and nourish delicate skin of newly born babies and kids. My moisture rich crème formula is gentle and safe for head to toe use. Loaded with goat milk, oatmeal and shea butter, I leave your baby’s skin soft and smooth. I am balanced at 5.5 pH, which is ideal for baby’s healthy skin. Hypoallergenic & dermatologically tested, I do not irritate delicate skin of babies. I am completely free from toxins like SLS, SLES, silicones, paraben, synthetic perfumes and colours.